SCARLET
Social branding
Scarlet is an exclusive dining destination in Cairo, blending fine cuisine with immersive nightlife and performance. The social branding was designed to capture its bold, seductive atmosphere through a rich visual language inspired by deep reds, velvet textures, and dramatic lighting.
From content direction to grid design, the project focused on creating a cohesive and instantly recognizable presence across social platforms. I was responsible for the overall art direction and design, crafting a visually striking identity that reflects the venue’s luxurious and theatrical experience.
